Myello, there!

I’m Colby McIntyre and I would be the one managing your account from soup to nuts. I’ve spent over 15 years in online Marketing and have built and run about every type of digital ad campaign imaginable.

I cut my teeth in marketing & ecommerce for a large aftermarket performance auto parts retailer. I quickly and efficiently grew their SEM accounts during my decade plus of working with them.

When I took over, they were spending less than $100k per year. By the end, our budget topped $1M per month.

I specifically said working “with them” because I started out as an employee…but then chose to relocate to the Southwest, at which point Myello became their ad agency. When I’d had my fill of the desert, I moved back to Nebraska as an employee once more (until striking out on my own in my home state).

It was a long, prosperous relationship where we achieved an “absurdly high ROAS” (per UPS’s advertising agency which provided free audits as a preferred partner). This level of profitability was maintained throughout my tenure despite the very steep annual increases in spend.

While ecommerce commanded much of the budget, this company didn’t just sell auto parts. They had a museum…and hotels…and apartments…and commercial real estate…and professional associations….and all of those endeavors needed digital marketing.

Toss in Myello’s clients, and I’ve got vast experience on a wide-variety of platforms with a multitude of marketing goals.

I’ve managed B2C/B2B campaigns for e-commerce, lead-generation, brand awareness (and more!) on:

• Google Ads (Adwords)

• LinkedIn Ads

• YouTube Ads

• Meta (Facebook/Instagram)

• Google Local Service Ads

• Bing Ads

• Yahoo Gemini

• Reddit Ads